Quality Starts At The Farm

Promoting Sustainability, Happy Cows and Local Business.

We are committed to helping people lose weight and live healthy. This commitment starts at the source, by providing high quality whey protein from a partner who embraces sustainability, dairy stewardship and manufactures locally in Dalhart, Texas.


Protecting our environment and our natural resources is important to us. That’s why we partner Hilmar Ingredients. Their parent company, Hilmar Cheese Company, received the 2015 U.S. Dairy Sustainability Award for Outstanding Dairy Processing and Manufacturing Sustainability presented by the Innovation Center for U.S. Dairy. Nearly all the water used at the Dalhart manufacturing site is recycled and then converted into clean irrigation water used by local farmers. They also support alternative energy solutions and use biogas and solar. Helping the environment helps us all live healthier lives.

Dairy Stewardship

Our whey protein isolate source works with more than 230 family-owned dairies across the US. Most of the dairies supplying ReLaunch are in and around Texas and implement the National Dairy FARM Program: Farmers Assuring Responsible Management™, which includes comprehensive dairy cattle best care practices for nutrition, health, housing and more. Developed by animal scientists and veterinarians, FARM includes evaluation of each individual dairy to assess compliance with practices for proper animal care, comfort and well-being practices. The program also includes independent third-party verification. Healthy, well-treated cows are happy cows.

Made in Texas

ReLaunch™ is based in Texas, so naturally we have Texas pride. Part of that pride is supporting other Texas businesses and our local community. ReLaunch™ is manufactured in Dalhart, Texas, allowing us to offer fresh, quality products close to the source. The Texas facility is certified to meet the requirements of the Global Food Safety Initiative (GFSI) and follows GMT and HACCP programs at every stage of production. Our products meet critical standards including Non-GMO (not manufactured with genetically engineered components), EU conforming, Kosher and Halal, and the milk supply is certified BSE-free. This local state-of-the-art facility allows us to offer the freshest, highest quality whey protein products and support the Texas economy.